Successfully implementing a customer relationship management (CRM) system can be difficult. Statistics show most CRM systems are abandoned within four years. More than half of these in the first year.
Small-to-midsized businesses (SMBs) can be especially affected. They often lack the management time and resources needed.
Aimed at companies in the B2B sector who do most of their business with existing customers, our new webinar and hangout series will explore the practical considerations needed to make your CRM project a success; while also highlighting the main areas where CRM projects fail including: